CLIENT: NRMA INSURANCE
UNTIL THEN…
DUEL 60”
RUNAWAY 60”
HAILSTORM 60”
BACKGROUND:
Insurance ads are obsessed with things going wrong. So when we were asked to create a new brand platform for NMRA. We imagined a different kind of world. One where wrongs righted themselves, and accidents unhappen.
The idea being “Until Then” NRMA will be right there to help.
The platform launched with an integrated campaign of film, outdoor, press and social.
