CLIENT: AMAZON FIRE TV

HANDS FREE TV

BACKGROUND:

Voice control is the way we will all interact with our devices in the future, but we know it’ll take a little time to persuade the majority. So when Amazon, a leader in both voice technology and entertainment, asked us to create a campaign to demonstrate the power of voice control for Fire TV, we wanted to humanize the benefits to show everyone how amazingly simple voice control can be. And what better test subjects than the characters from the TV we love.

FILMS:

Villain 60”

Lassie 30”

Zombie 30”